Quality You Can Feel
Workmanship and materials must last for years, not just a few seasons. Anything that looks cheap after a few months has failed the test.
One Horizon · About Us
Only what we would keep for ourselves
One Horizon is a Swiss online store for design and lifestyle products. Curated in Valais, shipped from Switzerland. Here’s how it all began and why we carry fewer items on our shelves than other stores.
The Story
It all started with personal care products
One Horizon began in a place where no one would expect to find a design shop: a beauty salon in Raron, Christmas 2020. For the first time, a few select design pieces were displayed on the shelves alongside creams and skincare products. They were sold by a 17-year-old who was in the middle of his media technology apprenticeship.
It wasn’t a business plan, but a hunch: If someone takes care of the selection, you no longer have to search for good design. The salon’s customers were the first to buy.
I started out with products that I wanted to keep for myself. Today, I make that decision based on the brands, not on each individual item.
The shelf in the salon turned into an online store. It started as a simple website, then grew step by step: registered as a business in 2022, incorporated as a GmbH in 2023, and became a registered trademark in 2024. Built alongside my apprenticeship, without investors, using what I’d picked up from marketing, graphic design, and computer science.
Today, we offer products from over 30 brands from all over the world—from Australian key organizers to Danish speakers. Our selection is still curated in Valais.
From the Shelf to the Store
The Stations
Christmas 2020
The first sales. Selected designer items at his mother’s beauty salon in Raron, sold by a 17-year-old in the middle of his apprenticeship.
2021–2022
The store is taking shape. The store shelf turns into an online shop—at first, it’s a simple setup with no grand marketing plans. The first orders come from people who don’t know anyone at the salon.
June 2022
The side project is turning into a company. Entry in the Commercial Register as a sole proprietorship.
July 2023
Founding of Neo Horizon GmbH. The company that continues to operate One Horizon to this day—without investors and without debt.
2024
A New Foundation, Completion of the Apprenticeship. Moved the store to its own technical infrastructure and earned a Mediamatiker EFZ certification. Four years of training while simultaneously building up the business.
October 2024
“One Horizon” becomes a registered trademark. An idea that originated in the salon has become a name that belongs to us.
Today
Over 30 brands, one standard. Our product selection has grown, but our standards haven’t: If we wouldn’t keep it ourselves, it doesn’t make it into the store.
Curation
Why We Have Fewer Items
The number of brands says more about us than the number of products. None of them are here by chance: We actively seek out brands, evaluate them, and deliberately add them to our lineup. We’ve monitored some for two years before placing our first order, while others never made it into our product range.
That also means: You won’t find four hundred vases to compare here. Instead, you’ll find the ones we’ve chosen.
Design with Character
Timeless rather than trendy. A product can stand out, but it should still be appealing five years from now—not just this summer.
A Brand with Attitude
Behind every good product are people who know why they made it that way. We prefer to feature brands that can explain that.
Something That Lasts
Repairable, restockable, durable: If a product has these qualities, that’s a good reason to carry it. Learn more on our sustainability page.
For you
What this means in everyday life
Curated in Valais
The selection is made by a person with a trained eye—not by an algorithm or a purchasing committee.
Shipped from Switzerland
Shipping from Raron via the post office. No customs fees, no surprises at the border, and free shipping on orders of CHF 80 or more.
A response from a person
When you write to us, someone who is familiar with our product line will respond. On business days, within 24 hours.
30 days
Voluntarily staying longer than required. Those who take their time to decide are less likely to send it back.
Posture
What We Stand For
- We are retailers, not manufacturers. The products are made by the brands, not by us. We say it this way so we don't take credit for someone else's work.
- Quality over quantity. We could double our product range at any time. We don't do it because then no one would be responsible for the selection anymore.
- No superlatives. No “unique,” no “revolutionary,” no countdown bars. If a product is good, that description is enough.
- Complete information. Dimensions, materials, what's included, and care instructions. If you know all of this before you buy, you're less likely to be disappointed afterward.
- We're on a first-name basis with you. Not for marketing reasons, but because here, it's actually a person talking to you, not a department.
Read more
If you want to know more
Our Brands
All the brands that made it into our product lineup, along with their history and origins.
View BrandsExperiences
What customers are telling us, and where we still have room to grow.
Read reviewsSustainability
What we actually do—from selection to packaging—and what we deliberately choose not to claim.
Learn moreA Horizon, a Place
The name says it all: the best of the design world all in one place, instead of twenty stores, customs forms, and tracking numbers. Take a look around.