Notabag: Tote and Backpack in One
2-in-1 Backpack and Tote Bag – Stripes & Gradient – Gradient Sunbeam
Farbe: Gradient Sunbeam
2-in-1 Backpack and Shopping Bag – Reflective – Reflective Black
Farbe: Reflektierend Schwarz
2-in-1 Backpack and Tote Bag – Artist Edition – Mireia Collection – Landscape
Farbe: Mireia Collection – Landscape
Judit Canela Gift Box
Three Notabag items designed by Judit Canela, all together in a premium box: the Original—a bag and backpack in one—the foldable 21-liter tote, and a matching keychain. Limited edition, ready-to-give gift set.
Notabag
The Idea Came from a Bicycle
Notabag is a German bag brand from Frankfurt, founded in 2012 by Adnan Alicusic and Milanese fashion designer Ilaria Gregianin. The origin is concrete: in 2009, Alicusic narrowly avoided an accident on his bicycle because a heavily loaded shopping bag was hanging from the handlebars. He wanted a bag that can also be worn as a backpack.
Tote Bag and Backpack in One
With a single pull on the drawstring, the Notabag transforms from a tote bag into a backpack. Folded up, it fits in a trouser pocket. The principle is patented. The German Design Award 2016 in the Excellent Product Design category confirmed it: this is not a gimmick, but genuine product design.
100% rPET
All Notabag products are made from 100% recycled PET polyester. Sustainability was part of the brand DNA from the start, not a later addition. The range also includes a crossbody variant.
Compact, Lightweight, Practical
The Notabag is water-resistant and available in many colours and patterns. It is light, robust and space-saving. Whether shopping, travelling or in everyday life: the bag is there when you need it.
Notabag x One Horizon
At One Horizon, we carry Notabag because clever design and sustainable materials are both present here simultaneously. If you’re looking for an everyday bag that is genuinely well thought out, you’ll find the Notabag.